On June 6, 2025, at GO! Hai Phong, Central Retail Vietnam, in collaboration with the Department of Agriculture and Environment of Hai Duong Province, launched a special promotion for Thanh Ha lychee – the iconic fruit from the homeland of the legendary “Ancestor Lychee Tree.”

The event was honored by the presence and speeches of Mrs. Pham Thi Dao – Deputy Director of the Department of Agriculture and Environment of Hai Duong Province, and Mr. Bui Thanh Tung – Deputy Director of the Department of Agriculture and Environment of Hai Phong City.

This activity aims to promote high-quality Vietnamese produce through modern retail, supporting local specialties both in-store and online.

Shared by our Central Retail representative: “As part of our ‘Better for Vietnam’ commitment, we are proud to partner with local authorities to bring regional fruit specialties like Thanh Ha lychee closer to consumers across the country.” The event also featured the signing of an MoU between Thanh Ha Fruit and Vegetable Company and the GO! retail system, establishing a long-term partnership to expand market access for Thanh Ha lychee across Vietnam.