On November 22nd, in Hanoi, Central Retail in Vietnam and The Garden Trading and Investment Company Limited – Bitexco Group officially signed a strategic partnership agreement, marking a new chapter in their long-standing collaboration for the next 20 years. This partnership will see the two companies jointly develop renowned brands such as Tops Market, Supersports, KUBO, FitFlop, and Dyson, aiming to provide customers with a wider range of high-quality shopping experiences.

 Mr. Olivier Langlet, Group CEO of Central Retail Vietnam, shared, “We believe this partnership will not only benefit both companies but also contribute to enhancing the quality of life for the community. Our top priority remains focused on offering high-quality products at competitive prices.”

Mrs. Nguyen Thi Thu Ha, Chairwoman and CEO of The Garden – Bitexco Group, emphasized, “With Central Retail’s support, we are confident that The Garden shopping center will continue to be a preferred shopping destination for Hanoi residents. The combination of our two reputable brands will deliver exceptional added value to our customers.”

During the signing ceremony,Mr. Olivier Langlet also announced plans to upgrade the Tops Market supermarket at The Garden Shopping Center. With over 1,000 new products specifically tailored for the Korean community and a diversified range of imported goods, the supermarket promises to better meet customer demands. Notably, the soon introduction of KUBO coffee premium in the northern region will offer a modern and luxurious coffee experience.

Vietnam’s retail market is experiencing robust growth, particularly in Hanoi. The partnership between Central Retail and The Garden – Bitexco Group not only addresses the increasing demands of consumers but also contributes to the development of Vietnam’s retail industry.